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There has NEVER been a better time to write, publish and promote a book to the highest imaginable levels of personal, professional and financial success!

There has never been a better time to write, publish and promote a book… the big issue is just how you get your  Get Your Book Noticed!

There has also never been a better time for the partners at Get Your Book Noticed to share the excitement of what we do.  We enjoy books, we enjoy helping authors, and most of all we enjoy the privilege to Get Your Book Noticed!

Our Literary Strategy|BookTour|BookPromotion staff consists of highly seasoned professionals/book  lovers with background in formatting, editing, book reviews and book promotion .  With a combined experience of over three decades, our company is ready, willing and able to promote your book at levels incomparable in the market today.

Given the fact that until you have the sales that support your book as a business… your writing can never really be shared with the audience whom you, as an Author, intend to serve.  With that in mind, we stand ready to Get Your Book Noticed!


 

Prolific Author – Paula Rose Michelson

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Paula Rose Michelson

I am blessed to frequently run across truly amazing authors – writers who have serial stories in them; the kind of stories that stay with you and lead you to want to reach for the ‘next’ one.   Paula Rose Michelson is such a woman.   I ran across her on – of all places – Twitter, and the rest is history. I felt compelled to deliver her to you!

No Other Choice: The Naomi Chronicles

 

Her story is interesting, to say the least. As a Messianic Jew, Paula’s drive was to share with the world the trials of Jews baptized into the Catholic faith who hoped just to “survive” the Inquisition. It was in her writing that Michelson “found” Naomi and began scribing out “inspirational romance novels” – – – SIX to be exact!

Paula has an extensive background in recovery; she knows the issues her character, Naomi has are those of myriad readers who also mask their pain. If I could have a coffee chat with Paula this morning, I would have to say, “What a powerful and empowering vehicle to share your wisdom – imparting your expertise, education and knowledge through stories that can transform!”

Start your shared journey with Paula and Naomi —- today!

 

Build a Healthy Author Platform With #SocialMedia

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Many of my clients instantly shift into a state of overwhelm when I suggest they take advantage of Social Media as the powerful tool it is… to gain expanded visibility and build a strong Author Platform.

Furthermore, they truly believe that, “With great power comes great responsibility.” What this means to them as debut authors is to manage social media marketing effectively. The following tips will send you in the right direction!

Identify and Connect with Your Ideal Audience

Delve deep into your heart and mind to discover just “who” you really want to deliver your story or message to. It is not their job to come find you; a quick study of demographics is in order. Define exactly what the determining factor(s) are that leads them to you? Where do they hang out online? Where do your competitors hang out? These simple questions will send you to the right “communities” and as you blend in with the crowd you can more quickly and easily create a noticeable profile on the top sites: Facebook, Twitter, Google+, LinkedIn, Pinterest…

Please! Don’t Annoy Me

We are taught from early childhood to do unto others as we would have them do unto us. Have you ever found yourself online and getting really irritated because some “dummy” (not nice, but the prevailing word!) has just posted the same message eleven times in a row? I had a woman private message me in Facebook this last weekend – complaining about a woman in our group who did that very thing… to the point of being nothing more than an annoyance to the remainder of the group.

I teach my clients the 80/20 rule, which equates to sending out four reader relevant (interest), connecting pieces of content, followed by one offer of purchase and to repeat that process over and over again; it is a no-fail formula for building reader relationships and marketing a call to action for your book. Hence, you should fully understand and embrace the 80-20 rule of social media marketing.

I was recently asked just exactly what that reader relevant content might include, my instant response was, “Get creative! Consider you are sitting down at a local coffee shop with them. You are not going to “talk shop” the entire time. You might talk about some interesting tips or insights on various relevant issues in the self-publishing industry or the world in general… or of a shared topical “interest” to them.

Better yet, take time to ask questions and allow them to engage with you for a change. Taking an “ask me anything” position in your social media marketing allows you to respond to comments and questions that allow you to become the expert as you shift the view from… it’s all about me to … it’s all about you – my loyal reader!”

Whew! A long-winded answer, to be sure; however, I know this to work! And, in the process, you also discover just how much you do know and have to share.

One Picture: A Thousand Words

We all have a different intake process; we have different sensory centers for a reason. Some of us learn by touch, others by hearing and still others by the images that grab our attention. Give me a piece of music and I am on board, while you may be taken in by a vivid image, and that is the core of Social Media; grab their attention first! It takes a little more time to add images, videos and music to your posts, but as my grandfather often asked, “If you aren’t going to find the time to do it right the first time, when will you find the time to do it over?” At the end of the day, if you take time to add these pieces in your marketing, you will have to do far less of it to gain the visibility you are there to secure.

The reason Facebook and Pinterest are reigning kings and queens in driving huge traffic from social media referrals is obvious… myriad instances of eye-catching images and compelling videos and music are utilized. Entertaining and original visual content captivates, and encourages followers and targeted readers, not to mention the captions and descriptions, which are rich in keywords, serve to cement connecting with you on a broader level.

The Power of the #Hashtag

You can take the position that you are downright irritated by those crazy, interruptive #hashtags – or that you just want to join in and have fun while building your Author Platform online!

You can use the underlying “topic” of your book, or a certain keyword that is woven throughout your writing and drive tons of traffic to your book or website. It is important, however to understand a few basic rules: do it right the first time!

  1. Don’t string too many words in one hashtag.
  2. Limit the number of hashtags placed in any single post.
  3. Think relevancy: use a hashtag only if it is relevant to the topic.
  4. Study the process and follow expected etiquette,

The underlying message in this diatribe about using #SocialMedia in building your Author Platform is to know what is possible and how to use it properly. The result… creating a huge following of target readers – excited to purchase and read everything you write and publish.

May your 2015 Be STELLAR, as you follow the lead of the Nayala – shown at the top of this calendar! This has been my inspiration for many years, and wanted/needed to share it with you!

Be inspired in 2015You have a vivid imagination who can bring inspired messages to the world. You like to enjoy the pleasures of life, and when self is overcome, you can rise to the heights. You have an ability to avoid trouble – that is why you often fails to learn from experiences. You are restless, sociable people-oriented, a lover of change, and a seeker of adventure and new thrills. You are bold, independent, inquisitive and interested in research. You know what you want and why you want it.

You desire to inspire and lead, to control other’s affairs. You are giving, courageous and bold, action oriented,energetic and strong willed. You want to make a difference in the world, and this attitude often attracts you to cultural interests, politics, social issues, and the cultivation of your creative talents.

Anna Weber | Literary Strategist
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Voices in Print
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Becoming Bertha

Jane Carroll Becoming BerthaBecoming Bertha

I have had the distinct pleasure for some months of having a “several times a week” connection to the author of Becoming Bertha – and enjoying not only the unique delivery of life values, but the persona of Bertha and the banter between her and author, Jane Carroll.

A sequel to Bertha-Size Your Life!,  Carroll continues the saga of personal transformation in a lighthearted, entertaining narrative.

Carroll writes of Honey… stepping in as the narrator who adjusts to moving back to her home town and begins a writing career.

Bertha amazingly manages to find the time to spar with the cat, climb on a soapbox without warning, and keep her nemesis, Rita, at bay… all the while, she  stays the path of zany antics and crazy wardrobe fixes. Her hands are full … how could they NOT be, a she founds the Sisterhood of the Sacred Flamingo, designs fantasy shoes, writs” Putting Your Best Foot Forward: Bertha’s Guide to Life and Shoes,” and travels on a national shoe model tour. ..ALL without smudging her manicure!

I don’t want to spoil a good read, but you should know… life is good until Bertha begins the shoe model tour, and leaves Honey to continue her transformation on her own  – or revert to her former self. Will Honey follow Bertha’s advice to get over who she has been and become who she is?

And…exactly who is she?   Find out – get your copy by clicking the book cover above.

About the Author

Jane Carroll, Author of Bertha-Size Your Life!, Becoming Bertha, and Where the Joys Are: Bertha’s Guided Journal, is a Life Coach, Registered Nurse, Reiki Master, Mother, Grandmother, and long-time student of life. She has seen the focus of her over 30 year nursing career change from illness to wellness to wholeness, a philosophy that permeates everything she does.

While she enjoys all aspects of her life, writing is her passion and she is currently working on Bertha’s latest adventures.

When life hands you an ostrich…make a boa! ~ Bertha

Book Marketing Resources: Royalty Free Images

Book marketing suddenly becomes easier and more fun when you add images. There are, however, limitations and restrictions on what and how you can use the imaging efforts of others. You may consider it an honor to use someone’s work; they may consider it an infringement on copyright laws.  The following is a fairly in-depth coverage of all you will want to know before you start adding images to your marketing materials. Rather than risk plagiarism, or spend too much time constructing original content, I am providing links to the sites of first origination – giving them credit and extending my appreciation for providing proper guidance.


Copyright Facts

http://thefutureofink.com/end-copyright-confusion/

There is such a lot of confusion about the photos that are on Google; leading many of us to naturally assume it is ok to use them. It is simply not valid that Google and Yahoo images have become public domain and are free of copyright.   If you have your heart set on using a particular image, please follow through the links to determine the possible public domain status, or at the very least – give attribution by posting the full link to where you found the image.  The following articles contain some of the FACTS of which we must be aware :
http://voices.yahoo.com/web-graphics-images-copyright-protected-royalty-103333.html

http://forums.digitalpoint.com/showthread.php?t=979767

http://www.socialmediaexaminer.com/copyright-fair-use-and-how-it-works-for-online-images/


Protecting Your Own Images

If you are using your own images and have some concern about others taking advantage of your own work, there is a process of watermarking them to prevent the assumption your images are public domain. The following resource shows you how to protect your work and offers a good list of both free and inexpensive programs available.

http://cameras.about.com/od/photoeditingtips/a/How-To-Watermark-Your-Photos.htm.A


Getting Written Permission to Use Images

Unfortunately, it is not always safe to rely on verbal permission to use a particular image, or even a collection you have found and liked. Use the following procedure to protect yourself when this is the scenario in which you find yourself.

Find the photo for which you have been given permission. Click on it until it is enlarged on the screen and selecting from the options at the bottom of the photo, choose the download – saving it to your harddrive as you would any other document or image, using the name of the artist or the url of the page where you found it.  When you create your post and need to add the attribution – the file name will serve as a quick copy/paste that includes the artist’s name and website location. Instead of “Photo by” that you might otherwise use, type instead, “Used with Permission, followed by the Artist’s name and website location.


 

Correct Attribution for Creative Commons Graphics

You will, from time to time, run across sites that offer what are known as creative commons graphics; found in places like Wikipedia and other similar sites. Each requires a different attribution; the following article gives you the heads up on this topic.

http://usefulgraphicdesigntutorials.com/how-to-credit-creative-commons-images-correctly/.


Free Use and Royalty Free Images

Ouch! If you don’t follow the correct procedures for attributions, it is possible to be fined up to $25,000. I had a friend who was hit for $6,000 recently.  Just not worth it – so as you are looking a free stock photo sites – follow the rules and procedures. Royalty free is rather a misnomer – it does NOT mean they are free to use – it indicates you have to pay a licensing fee to use them.  It is far easier to pay $30-40 for an image you REALLY want than to risk a potential fine.

What About Quote Images?

Much of your marketing can be enhanced with quotes, which are much more appealing when they are an attractive image all dressed up with an inspiring quote. This particular site is an easy to use, no fear kind of site. All you have to promise is that you will not crop or change them in any manner, and not remove the copyright or website info found at the bottom; no need to credit or post an attribution.

http://www.livelifehappy.com/livelifequotes/


 

The Big List of Copyright Images -Alpha Sort

It is impossible to determine who needs what kind of image and once you get to searching, you will be amazed at just how many image options there are. Take your time to look through the following BIG List, select a few that really resonate with you and follow the policies and procedures and you will be adding “street legal” images to your marketing with ease.

http://www.123rf.com/freeimages.php  ( Account set-up required for both free graphics and paid selections.

http://1photos.com/   (Not so sure I would use this one, but others may not mind the requirement that all free to use photographs come with a copyright watermark on them.  As long as you do not remove the watermark/copyright information, you may use the photos for personal and professional purposes.)

http://www.4freephotos.com/  (Free for use and do not want to have linkback to image because it takes up their bandwidth!)

http://www.acliparthistory.com/2011/index.php?id=1726 and it’s accompanying site:  http://www.clipart-people.com/

http://christmasstockimages.com/This   (This is a lovely site for royalty free Christmas and Holiday Season graphics that you can use as long as you link back to the site (using courtesy of Free Christmas Stock Photos with the URL of the graphic), per the instructions.

http://www.clipartcastle.com/download/Home/Clip-Art-Collection/?f=ihrwO2kce&a=7378&adid=267699050  (This is a site  that is compatible only within a Windows format – sorry Apple and Unix users!)

http://www.dreamstime.com/  (You need to sign up for a free account. Then if you click the tab “Free Images,” you are using stock images. The good thing about this site is that if you pick an image that is not free, you will have to pay before you can download it.)

http://www.freedigitalphotos.net/  (Yes, an account must be created!  Furthermore, when downloading a free image from Free Digital Photos, according to their terms of use, the creator and the URL for the image website MUST appear with the image.  The terms and conditions state: “It is mandatory to publish an acknowledgement to FreeDigitalPhotos.net and the image creator on the page each free image is used on. For example: “Image courtesy of [contributor name] / FreeDigitalPhotos.net”. It should be clear which image the acknowledgement relates to.

“Optional: we would appreciate the acknowledgement taking the form of a clickable link, as this can help us attract more visitors, which helps us continue to offer free images. For example: Image courtesy of [image creator name] / FreeDigitalPhotos.net

“The name of the image creator is shown on the image details page on the website. When you download the free image, we can also send you an email to confirm your download, which will include the name of the image creator.”

http://freerangestock.com  (You must create  an account. FREE images have RED identifiers, Premium/pay for images have green.)

http://www.incredibleart.org/links/clipart.html

http://karenswhimsy.com/public-domain-images/  (I found no registration reguirements and at last view, the site housed a statement:  “You don’t have to buy any of the images here; they are all free. However, a few are available at a higher resolution for purchase. If you don’t see a “Buy” link, then just grab the image and don’t worry about paying for it.” It would be a courtesy to indicate the following when you use the images however, “Image courtesy of <a href=”http://karenswhimsy.com/public-domain-images” title=”Public Domain Images”>Public Domain Images</a>”.

 http://www.kozzi.com/  (Take a few minutes to create your account and then look around the site for both free and premium/subscription images. You will know immediately which is which –  you can’t download ones for which have a cost if you don’t pay. The free images can be modified and changed in any way you want/need with no restrictions.

http://office.microsoft.com/en-us/images/??lc=en-us  When you find images on the Microsoft site, you must use the following statement with any of the images you use from there:   “Used with permission from Microsoft.”

www.morguefile.com/  (You need to create an account and sign up for the FREE photos.)

http://www.newenglandstockphotos.com/   (This site also offers both free and for ree graphics; however they are mostly clipart, wih I seldom use. It does have a nice “sort feature.  An interesting policy notes: “once you download a graphic, it is no longer available to the public. ”

http://www.picdrome.com/page/gallery    (Although I have not yet tried this site – it appears to ve an EXCELLENT source for graphics.  The owner wants to create a growing PUBLIC DOMAIN collection, free of copyright and licensed under Creative Commons CC0 1.0 Public Domain Dedication.  How generous that all images are free to download for personal, educational and commercial use, without restriction.)

http://www.public-domain-image.com/  (Another site where no registration is required. The site states, “Public domain images are top quality, high resolution (up to 20 mega pixels). All images are copyright.” The images that you can use are listed in categories on the lefthand side of the [age. Do not click on the links in the middle of the page, as they are advertisements and will take you away from the images you can use and put you into sites where you will have to buy the images to use them.

http://www.publicdomainpictures.net/  (Sometimes, it just becomes what you have to do – buy an image that steals your heart! Although this has public domain images, they require you to pay a subscription to get to the images.

http://www.sunipix.com/  (No registration is needed for these royalty free photographs; however, they are only (100 DPI), which is ok for internet use, but not larger print sources.

http://www.sxc.hu/  (Create an account. Pay attention to the offerings. This site will offer you mainly free images, but if you click on a PREMIUM image there will be a fee.) Note:   This has now changed to http://www.freeimages.com/  and is one of my favorites!

http://en.wikipedia.org/wiki/Wikipedia:Image_use_policy.  (Wikipedia has a specific use policy – make sure to read the info here, and follow the instructions carefully if you plan to use any from that source. I have never used Wikipedia, but perhaps it is something I should look at – just to expand my options!)

http://www.wpbeginner.com/beginners-guide/how-to-find-royalty-free-images-for-your-wordpress-blog-posts/  (This is a good resource of several websites that have free images – most of them are listed here, but if they expand their list – you might want to take a look upon occasion).

I appreciate ALL feedback. If a link is not longer active, let me know and I will remove it.  If you have an amazing link you have found and want to share with others, I would love to give you credit for the find/share!

Anna Weber | Literary Strategist